HOMAND is the son of a new vision on menswear. A modern man, mature, caught and crossing age, secure values that naturally possesses. Who wants to express its essence only through a style of dress that is absolutely contemporary without losing the essence of its roots, the good tradition of luxury men's tailoring understood as attention to detail, the rules of good fitting and above all attention to 'essence of fabrics and raw materials'.
HOMAND was founded in 2010 by the experience of an extraordinary creative team lead by Andrea Gentiletti who was able to dictate the guidelines to offer this extraordinary project that not only values and brand, fabric and more colors, fitting and not just fit.
From the experience of Andrea Gentiletti in Branding and its Sociological Culture HOMAND draws all its natural innovation and revolution in the tradition.
HOMAND expresses its identity through the creation of a true wardrobe made of "objects" for a complete look each other perfectly harmonious and elegant. Identifiers but respectful of the identity of the new man who lives his full-time aspirations, interests and vitality and that does not give an aesthetic code due to the depth and seriousness of the good dress of the 40s and 50s but in a totally contemporary.